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The mission-driven organization
In short, the mission provides the purpose, direction, and motivation for guiding mission-driven behavior in leaders and followers. The mission helps answer the existential questions of why we exist, whom we exist for, what we believe, how we see the world and our place in it, and how we act. Without a mission's direction and purpose, we risk becoming reactive agents in a turbulent environment with limited capacity to adjust, adapt, progress, thrive, and succeed. A lack of mission makes us victims of circumstance, always implementing tactics in reaction to what is happening. As useful as a punchline without a joke.